Masterclass 1: Business Model Canvas (BMC)
Have you ever tried to explain a business model to someone It's tough Business models
Have you ever tried to explain a business model to someone?
It's tough! Business models look very complex in diagrams; even something as
simple as a workflow chart can be difficult to interpret. That's why businesses
are turning to the Business Model Canvas, a simple way of visualising your
business model. Your startup's business model plays an important role in
determining who will use your product and how you will make money.
In this masterclass, you'll learn that anyone can use a neat
framework to define their business model, and that framework is called the
Business Model Canvas. The canvas offers enough space to map out all the
essential elements of your business model, helps you understand your business
better, and allows others to better understand how your company works.
Learning Outcomes
- Expand your ideas by mapping your customer segments, value propositions, key resources, cost and revenue generation models, and more
- Discover gaps and holes in your business through the business model canvas
- Discover gaps and holes in your business through the business model canvas and how to fix them
Meet the Instructor

Darren Chua, Director at The Ideal Venture Studio & Space
LinkedIn
Darren brings leadership & years of Tech and FinTech experience from across South East Asia, China, Taiwan and Hong Kong. He graduated from National University of Singapore with a Computer Engineering degree and a minor in Technopreneurship from Fudan University(Shanghai). Adept in providing leadership and effective management that results in high-impact Fin-tech & Financial platform services.